New Media Advertising
Which type of advertising do we accept? Or even like? Advertising is changing its appearance - as well as its position in the media creation value chain. What are the options?
Community Marketing Concepts
Rating, recommending, spreading information. How can community marketing be used in IPTV?
Personal Prime Time Concepts
What is your personal prime time? How do TV advertising models reflect that you're not there in front of the TV with all the others?